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IMMATRICOLAZIONI FIAT AUTO IN GIAPPONE |
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FIAT CAR REGISTRATIONS IN JAPAN |
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L'arrivo della Fiat 500 (per la quale Sistino aveva previsto 5.000 unità vendute nel 2009) ha ribaltato la proporzione tra Fiat ed Alfa Romeo, ora a vantaggio del marchio generalista. Negli ultimi mesi pare risollevarsi peṛ anche Alfa Romeo, dal lungo declino a cui l'aveva portata l'assenza di nuovi modelli, con l'introduzione della MiTo, ora proposta col nuovo motore MultiAir. |
The arrival of the Fiat 500 (for which Sistino predicted 5,000 units sold in 2009) reversed the proportion between Fiat and Alfa Romeo, now for the benefit of the general brand. In recent months, however, also Alfa Romeo seems to recover from the long decline that had brought the lack of new models, with the arrival of MiTo, now proposed with the new engine Multiair. |
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JAPAN CAR MARKET 2010 |
2.656.828 |
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+ 21,5% |
| VOLKSWAGEN | MERCEDES BENZ | BMW | AUDI | BMW MINI | |||||
| 24.862 | +32,5% | 15.556 | +13,2% | 14.184 | +6,5% | 8.618 | +16,8% | 5.480 | +3,2% |
| TOYOTA | VOLVO | PEUGEOT | SUZUKI | PORSCHE | |||||
| 4.815 | -22,5% | 3.660 | +30,8% | 2.616 | +27,1% | 2.416 | -9,4% | 1.668 | -8,8% |
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2010 |
JAN | FEB | MAR | APR | MAY | JUN | JUL | AUG | SEP | OCT | NOV | DEC |
TOTAL |
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MARKET |
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| +18,1% | |||||||||||||||
| +24,9% | +21,9% | +25,2% | +26,4% | +23,0% | |||||||||||
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market share* : |
2,77 | 2,47 | 2,68 | 2,29 | 2,46 | 3,09 | 2,67 | ||||||||
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FIAT |
269 | 357 | 683 | 267 | 362 | 658 | 2.596 | ||||||||
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% on 2009 : |
22,8% | 49,4% | 56,3% | -4,6% | 11,0% | 26,1% | + 28,3% | ||||||||
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market share* : |
0,81 | 1,01 | 0,80 | 0,93 | 0,78 | 0,75 | 0,83 | |||||||
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ALFA |
79 | 146 | 205 | 108 | 115 | 159 | 811 | |||||||
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% on 2009 : |
-32,5% | 18,7% | -14,9% | -37,6% | -14,2% | -49,2% | - 26,3% |
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MODELLI AUTO GIAPPONE |
PREVIOUS |
JAN-JUN 2010 |
NEXT |
CAR MODELS JAPAN |
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| FIAT 500 |
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| 1.974 | +36,04% | |||
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JAPAN CAR MARKET 2009 |
4.609.255 |
- 9,31% |
| VOLKSWAGEN | BMW | MERCEDES BENZ | AUDI | BMW MINI | |||||
| 37.928 | -16,7% | 29.090 | -19,1% | 28.740 | -22,3% | 16.171 | +0,8% | 11.002 | -13,7% |
| TOYOTA | VOLVO | SUZUKI | PEUGEOT | PORSCHE | |||||
| 10.079 | -33,3% | 6.358 | -17,0% | 5.399 | +194,2% | 4.365 | -29,3% | 3.214 | -16,8% |
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2009 |
JAN | FEB | MAR | APR | MAY | JUN | JUL | AUG | SEP | OCT | NOV | DEC |
TOTAL |
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MARKET |
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-2,8% | +3,2% |
+4,2% |
+7,8% | |||||||||
| -17,4% | -12,2% | ||||||||||||||
| -20,0% | -24,4% | -24,5% | -22,8% | +24,7% | +27,3% | ||||||||||
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market share* : |
2,46 | 1,94 | 1,88 | 2,46 | 2,60 | 2,79 | 3,52 | 2,13 | 2,19 | 2,25 | 1,99 | 3,01 | 2,43 | ||
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FIAT |
219 | 239 | 437 | 280 | 326 | 522 | 487 | 240 | 453 | 256 | 282 | 604 | 4.345 | ||
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% on 2008 : |
208,5% | 146,4% | 67,4% | 8,5% | 26,8% | 97,0% | 118,4% | 44,6% | -7,6% | -44,8% | -14,0% | 20,6% | + 28,5% | ||
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market share* : |
1,31 | 1,00 | 1,04 | 1,52 | 1,07 | 1,67 | 1,61 | 1,21 | 1,36 | 0,97 | 1,23 | 1,28 | 1,28 | |
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ALFA |
117 | 123 | 241 | 173 | 134 | 313 | 223 | 136 | 281 | 111 | 175 | 256 | 2.283 | |
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% on 2008 : |
-25,9% | -45,1% | -27,4% | 10,2% | -18,8% | 27,2% | 19,9% | 29,5% | 30,7% | -17,8% | 42,3% | 61,0% | + 3,5% |
| FIAT 500 | ||||
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| 3.053 | N/D | |||
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JAPAN CAR MARKET 2008 |
5.082.235 |
- 5,07% |
| VOLKSWAGEN | MERCEDES BENZ | BMW | AUDI | TOYOTA | |||||
| 45.522 | -12,4% | 37.002 | -21,0% | 35.945 | -23,7% | 16.040 | +5,4% | 15.142 | +100,6% |
| BMW MINI | VOLVO | PEUGEOT | NISSAN | PORSCHE | |||||
| 12.744 | -9,1% | 7.657 | -31,0% | 6.171 | -25,5% | 5.517 | -74,0% | 3.864 | -8,1% |
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2008 |
JAN | FEB | MAR | APR | MAY | JUN | JUL | AUG | SEP | OCT | NOV | DEC |
TOTAL |
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MARKET |
+3,8% |
+1,0% | -4,0% | +5,4% |
-3,6% |
-2,5% | +7,0% | -8,0% |
-4,5% |
-6,3% | |||||
| -18,9% | -17,3% | ||||||||||||||
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market share* : |
0,50 | 0,52 | 0,82 | 1,58 | 1,63 | 1,15 | 1,35 | 1,42 | 2,03 | 3,15 | 2,42 | 2,65 | 1,60 | ||
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FIAT |
71 | 97 | 261 | 258 | 257 | 265 | 223 | 166 | 490 | 464 | 328 | 501 | 3.381 | ||
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% on 2007 : |
-35,5% | -35,8% | 16,0% | 87,0% | 167,7% | 68,8% | 30,4% | 93,0% | 233,3% | 254,2% | 136,0% | 151,8% | + 93,2% | ||
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market share* : |
1,11 | 1,20 | 1,05 | 0,96 | 1,04 | 1,07 | 1,13 | 0,90 | 0,89 | 0,92 | 0,91 | 0,84 | 1,00 | |
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ALFA |
158 | 224 | 332 | 157 | 165 | 246 | 186 | 105 | 215 | 135 | 123 | 159 | 2.205 | |
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% on 2007 : |
-26,2% | -18,8% | -34,4% | -49,0% | -50,6% | -50,6% | -25,3% | -52,3% | -39,3% | -38,1% | -45,1% | -63,9% | - 42,6% |
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JAPAN CAR MARKET 2007 |
5.353.648 |
- 6,72% |
| VOLKSWAGEN | BMW | MERCEDES BENZ | NISSAN | AUDI | |||||
| 51.974 | -4,4% | 47.103 | -3,9% | 46.811 | -5,8% | 21.235 | N/D | 15.224 | +1,4% |
| BMW MINI | VOLVO | PEUGEOT | TOYOTA | FORD | |||||
| 14.013 | +6,3% | 11.097 | +1,9% | 8.284 | -19,5% | 7.548 | -27,5% | 5.059 | -9,4% |
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2007 |
JAN | FEB | MAR | APR | MAY | JUN | JUL | AUG | SEP | OCT | NOV | DEC |
TOTAL |
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MARKET |
-5,3% |
-4,2% | -7,1% | -7,3% |
-4,8% |
-8,3% | -9,7% | -2,1% |
-5,0% |
+1,1% | +0,6% | -7,7% | |||
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market share* : |
0,82 | 0,80 | 0,69 | 0,97 | 0,46 | 0,54 | 0,79 | 0,48 | 0,52 | 0,69 | 0,64 | 0,73 | 0,68 | ||
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FIAT |
110 | 151 | 225 | 138 | 96 | 157 | 171 | 86 | 147 | 131 | 139 | 199 | 1.750 | ||
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% on 2006 : |
52,8% | 106,8% | 33,9% | 81,6% | 0% | -23,0% | 78,1% | -14,9% | 9,7% | -5,1% | -21,5% | -4,8% | + 13,3% | ||
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market share* : |
1,59 | 1,46 | 1,55 | 2,17 | 1,61 | 1,72 | 1,15 | 1,22 | 1,24 | 1,14 | 1,03 | 1,62 | 1,46 | |
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ALFA |
214 | 276 | 506 | 308 | 334 | 498 | 249 | 220 | 354 | 218 | 224 | 440 | 3.841 | |
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% on 2006 : |
-9,3% | 10,8% | -1,2% | 4,1% | 31,5% | 14,7% | 40,7% | -22,8% | -3,0% | -2,2% | -5,1% | -14,4% | + 1,6% |
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* La quota di mercato si riferisce alle vetture importate * Market share refers to Imported Vehicle |